Business automation is everywhere. It’s the “sorry I missed you” email from a salesperson who just left you a voicemail. The birthday coupon from a restaurant. The reminder from a retailer that you added a product to your shopping cart but never clicked “buy.” Across every industry, automation has become a key to success. But automation isn’t just reserved for big corporations. Small businesses, too, can incorporate automation in some very simple, effective, and creative ways. In this session, you’ll learn how to: ? Increase email signups with dynamic forms ? Engage new subscribers with a simple two-part automated series ? Use click segmentation and automation to send more timely and relevant emails