A SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis is fundamental in identifying the critical factors of your business and the foundation of developing your strategic plan for a successful future. This session will cover the key aspects of a SWOT analysis and how it fits into your business's strategic plan.

Attend this webinar to:

• Learn what a SWOT analysis is and why it is so important
• Understand when and where the SWOT analysis fits in the strategic planning process
• Develop an understanding of how to do a SWOT analysis for your business